Die Kunst des Storytelling: Veit Etzold at TEDxMünchenSalon

Veit Etzold is author of several bestselling thriller novels, his latest novels “Final Cut“ and “Seelenangst“ being in the German bestseller list for 14 weeks and translated into seven European languages. Beside writing thrillers, he is also a keynote speaker and lecturer on corporate storytelling for individuals and corporations. He authored several essays for the European Financial Review, the Business Strategy Series and the Harvard Business Manager on corporate storytelling as well as the book “Storytelling for Managers“ by Wiley Publishing. He worked in media and banking, as a consultant at the Boston Consulting Group (BCG), Booz & Company and as program director at ESMT (European School of Management and Technology) and as lecturer at IESE Business School and HHL Leipzig. Veit Etzold holds a PhD in Media Science and an MBA from IESE Business School. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring peo