Eckhaus Latta and Alexa Karolinski continue their collaboration with their newest video SMILE SS16.
SMILE operates as part of ECKHAUS LATTA’s contribution to the Hammer Museum’s biennial exhibition, Made in L.A. 2016: a, the, though, only.
Here a family dynamic is portrayed as an emotionally complex branding mechanism.
Still images were pulled from this video to create advertisements which will be printed in the exhibition’s forthcoming catalogue.
Cinematography by Caleb Heller with music and edit by Jo
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