Elegance in motion since 1906 – Chapter 2, “A brand and its unique identity“, feat. Luca Napolitano

Luca Napolitano, CEO of the Lancia brand, will talk about 115 years of unique identity for the brand in the second chapter of the docu-film on Lancia history. Luca Napolitano, CEO del marchio Lancia, nel secondo capitolo del docu-film sulla storia del brand, parlerà dell’unicità della sua identità dal 1906. It is forbidden to reproduce the content and images of this video in any form in countries outside the European community