Paula Scher: Great design is serious (not solemn)
Paula Scher looks back at a life in design (she’s done album covers, books, the Citibank logo ...) and pinpoints the moment whe...
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![10 Life Lessons from the Field of Design // Paula Scher, Pentagram [FirstMark’s Design Driven]](https://sun9-47.userapi.com/03O3BQio1GMtco1IAlGEchRU9nPPEbEYXvfE8g/2U6xGX3zUhg.jpg)
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