Yohji Yamamoto POUR HOMME A/W24-25 - 4K60p Edited Version

Thursday, January 18th 2024 at 5:30pm (Paris time UTC 2) “A few hours earlier, there was a riot at the door of the Yohji Yamamoto fashion show. In the front row, Zinédine Zidane in a Y-3 suit, the collaboration between adidas and the Japanese master (...) It’s a very masculine collection, he explains between puffs of cigarette backstage. Because I think men should be men, and women should be women. Quite simply. This has the merit of being clear and going against the grain of an era that loves nothing more than to erase gender (...) And to round off the highly successful show, the legendary German director Wim Wenders, who collaborated with Yamamoto on the now cult film Carnets de notes sur vêtements et villes (1989), stepped forward to the sound of a Taylor Swift cover sung by Yohji himself. Or how to bring together 2 worlds that have nothing in common... And it works.“ By Matthieu Morge Zucconi for Le Figaro Staged by Yohji Yamamoto team Lighting by TAKAY Hair by Odile Gilbert Make-up by Stéphane Marais Music by Jiro Amimoto Footage filmed, produced and edited by HYPERMODE