Hamesha #DilseBeardo ft Hrithik Roshan

Aankh uthaake dekh Beardo ki sarkaar hai! While Beardos have always been known to be defined by the literal sense of the word- their beard; through the campaign, the brand emphasizes that being a Beardo is way more than that – it is in fact an identity that goes beyond the physicality of the beard – a spirit of realness, fearlessness & spine to stand up for what is right.