Marathon -- Budweiser China 2018 CNY Campaign Film

In partnership with Anomaly Shanghai, Budweiser launches its annual Chinese New Year campaign. Continuing to build upon the platform of “Thanking those who help me, be me”, this year’s film, entitled Marathon, focuses on the story of a young woman who chooses to forgo spending the new year with her family, and instead pursue her passion for running. Unbeknownst to her, they support her decision in their own way.