How Ye’s YZY Pods are a MASTERCLASS in Fashion Branding | THESTATE.

Support The Casual on Patreon: OR Support THECASUAL on Youtube by becoming a member! • Reggie Casual breaks down the marketing genius behind Kanye West’s YZY pods release, highlighting the impact on fashion business and future marketing trends. Learn how authenticity and accessibility play crucial roles in building brand resonance and consumer loyalty. Gain insights into leveraging unconventional strategies for business success. • The Casual is the home of international fashion, culture, and lifestyle based in Tokyo, Japan. Keep it Casual. ••••• Follow us THECASUAL on INSTAGRAM: REGGIE on INSTAGRAM: ••••• MUST READS!!! Purple Cow - Seth Godin: Ametora - W. David Marx: Thread’s Not Dead - Jeff Finley: