Chris Cole on Omit, Back to the Berrics | Inside Alli Sports

In this Inside Alli Sports, get caught up with the current standings at Battle At The Berrics (BATB) with a recap from last weeks battles -- Ronnie Creager made an unexpected appearance. Chris Cole, two-time Thrasher skater of the year and BATB 2 champion, has evolved from an average professional to an athlete icon that also founded and owns a skate apparel brand, Omit Apparel. Cole talks business in this Inside Alli Sports -- what lead him to starting Omit in 2011, and how he maintains the teams look and feel for the future. Next week, Paul Rodriguez makes an appearance in the Alli studio, subscribe to our YouTube channel to make sure you don’t miss it! Subscribe to Alli Sports on YouTube for new videos daily: Check out our Skate channel for related videos: Facebook: Twitter: Instagram: @allisports Got an opinion on one