Here I Am - Depop Episode 18: Procell

Procell has arrived. The New York vintage store is more of a cultural archive than a straight-up second hand shop, with high-end designer pieces nestled comfortably alongside bootleg tees and music merch. Procell treat their regulars like family, and customers include the likes of Frank Ocean, Tyler the Creator, Adwoah Aboah and Cara Delevigne. That’s some community. We got to know the store through the people closest to it. Those that know, know, and for those that don’t there’s Here I Am. Tony Arcabascio - co-founder of Alife @tonyarcabascio Nate Pennock - Procell store manager Max Koerner-Imas - friend of the store @iikmax Jordan Page - vintage collector @veryadvanced Sophia Wilson - photographer @phiawilson Mellany Sanchez - stylist @mellany_sanchez Steven - visual brand strategist Coco Wohrle - Procell intern @diirtyhoodie Oscar Sanchez - friend of the store @oscar_1992 Ash Deshmulh - co-owner of Williamsburg Pizza @williamsburgpizza Sh
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