Yorkie - Disguised Woman (2002, UK)

“You’re not a bird by any chance?“ A particularly memorable ad from back when chocolate companies were happy to decide which sex could have what chocolate bar, and sometime restrict it to just one. This practice was rubbish even then, as the controversy went as far as to have Nestlé representatives barred from handing out Yorkies somewhere in Liverpool to just men. It wasn’t until 2011 that “It’s not for girls“ was dropped from the pack and both men and women could enjoy a Yorkie as they pleased. This was among those brought up in Good Morning Britain’s discussion concerning Britain’s recent ban on gender stereotypes in advertising this year, and of course Piers Morgan would call this ad “great“. Directed by Chris Palmer at Gorgeous.
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