How is working in luxury | Talking Design

💍 How is working in luxury? Well, not the easiest task. Here I’ll tell you how it is, the challenge and the main things you must know about this exciting industry. Everyone love luxury brands, even the people that say they not. Luxury is tradition, elegance and quality. Luxury is a way of life. The luxury industry is a huge field, extremely competitive and very challenging. Today I will tell you my experience working as a creative director in an ultra-luxury cruise company. 🔖 Chapters 0:00 Introduction 1:30 Luxury is expensive 2:06 Focus on quality 3:12 Very competitive 4:16 Maintain consistency 5:00 Avoid overselling 5:35 Speak languages 7:50 Manage perceived value 😎About Felipe Iglesias: I am a Chilean designer in Europe and I work as an Associate Creative Director for a luxury company. The idea of ​​this channel is to talk about concepts of design, culture, innovation, luxury and lifestyle in a simple and purposeful way to spread the importance of Design Thinking in the different aspects of life. 💯 W
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