Ethel Cain - Thoroughfare (Live) | Vevo DSCVR Artists to Watch 2023

Ethel Cain - Thoroughfare - Live Performance | Vevo DSCVR Artists To Watch 2023 If you want emotional depth and sweeping grandeur from rock music, seek out Ethel Cain’s ‘Preacher’s Daughter.’ The singer-guitarist’s debut album crackles from the jump. “American Teenager” is a portrait of small towns where football, Jesus, and “putting too much faith in the make believe” are important, and the artsy outsiders are relegated to the bleachers. But Cain, who also goes by Hayden Silas Anhedönia, is the main character here. The scope of this ambitious songwriting further widens when the “Baba O’Riley”-tinged “American Teenager” transitions into “A House In Nebraska.” For nearly three minutes, only spine-tingling piano chords slice through the echo of her gritty voice. Sparse. Raw. Powerful. The Joanna Newsome disciple credits this moment as a euphoric breakthrough that lit the path to the entire project. Her ‘Inbred’ EP was famously assembled in a church basement. And although ‘Preacher’s Daughter’ was crafted more meticulously, a subversive religious zeal haunts “Nebraska” and several of its other tracks. Some outlets have uttered “pop” as a descriptor for Cain’s work, but don’t be surprised at the music’s moments of challenging dissonance, a la Sonic Youth. Recent media champions include Pitchfork, Paper Magazine, and the New York Times, whose profile charted the Tallahassee born singer’s complex relationship with her Southern Baptist heritage, as well as her affinity for small town life (these days she resides in Alabama, purchasing a pickup truck with her record-deal money). Hand-drawn tattoos dot her hairline as well as the rest of her body; earlier this year, Cain made public her trans identity. This artistry is a reminder not to judge a book by a cover. In fact, just skip the judgements entirely. The singer told us she’s excited for fans to hear her ATW 2023 performances “in a way they haven’t heard before on the record.” All that’s left to do is turn the speaker up and listen. Watch videos from Ethel Cain: @mothercain Follow Ethel Cain Instagram: Twitter: TikTok: @mothercain Follow Vevo Facebook: Twitter: Instagram: TikTok: @vevo Executive Producer: JP Evangelista Executive Producer: Micah Bickham Director: Skyler Brown Creative Director: Chris Pereira Director of Photography: Liam Reardon Senior Line Producer: Jen Bates Line Producer: Maddy Schmidt Production Designer: Tyler Jensen Steadicam Op: Kevin Jacobson Assistant Camera: Josh Ruffner Gaffer: Brandon Woodruff Key Grip: Graeme Dempsey Audio 1: Jake Bolles Audio 2: Joshua Ben-Shoshan Production Assistant: Wyatt Tiller Format Design & Motion Supervisor: Sydney Emery Artist To Watch Graphic Design Lead: Charlee Twigg Graphic Design team: Nick Resnicow, Keith Wright, Bee Clark, Hannah Damico, Aaran Thoofer, Ollie Freeman Photography, WMA: Sam Leviton Editor: Kevin Rose Colorist, Forager: Jacob McKee Producer, Forager: Maria Webb Post Production Supervisor: Michael Colman Project Manager: Dominic Siri Music & Talent: Annie Shapiro Cynthia Todd Shannon Pires #EthelCain #Thoroughfare #DSCVRATW2023