HELLO FRIENDS!! a bit of an experimental video here, but i hope you guys like it...
Have you ever wondered why you always get lost in IKEA? Or why you can’t leave Sephora without a hand full of lipstick swatches? Or why you just love hanging out at Target? I was curious... so I decided to do some research on how different retail stores manipulate you into spending more time at their stores, interacting with their products more, and therefore, spending more of you hard earned cash at their shops. We explored different tactics that Ikea, Target, Sephora, and Ulta use to lure customers in & keep them there until they make a purchase! This is the first of a 3-part series we’re gonna be working on throughout the year!
A big thank you to Jen Clinehens for helping us out with this video; make sure to check out her YouTube channel here:
Make sure to check out The Food Theorists’ video on Grocery store manipulation here
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