NVIDIA’s RTX 4080 Problem: They’re Not Selling & MSRP Doesn’t Exist

Sponsor: Fractal Pop Air RGB Case on Amazon The NVIDIA RTX 4080 has a problem: No one is buying it -- or at least, not enough people that board partners are feeling relief from their investment. They’re on the hook for millions upon millions of dollars in inventory, and it’s because NVIDIA’s pricing structure is so egregiously bad that sales have finally slowed. NVIDIA got comfortable with a market where literally anything would sell, no exaggeration, and just existing would guarantee a sale. But that market is over, and now NVIDIA has an RTX 4080 problem. The other issue is that MSRP cards don’t exist -- partners launched some, then stopped stocking them. Watch our tour of EVGA’s GPU lab as it nears end of life: Grab a GN 3D ’Debug’ Coaster pack! This unique, high-quality pack of computer part-themed, soft rubber coasters makes for an excellent gift for a friend or just for yourself: https://store.g