In celebration of 50 years of coffee and connections globally, Starbucks India is gifting customers
In celebration of 50 years of coffee and connections globally, Starbucks India is gifting customers a limited-edition reusable cup on purchase of any handcrafted beverage on October 2nd. Co inciding with Gandhi Jayanti, this initiative is in alignment with the company’s goal to reduce waste to landfills by 50% by 2030. Starbucks is encouraging customers to shift away from single use product consumption, cha mpioning the use of recycled content and promoting reusability.
In a first for the company globally, Starbucks India will offer promotions to motivate customers to reduce single use cup waste and adopt long-term sustainable behavior. With many customers keen to enjoy their favorite Sta rbucks beverages while on the go, Starbucks wants customers to adopt positive change by endorsing reusables as a part of their daily Starbucks ritual.
Commenting on the initiative, Sushant Dash, ceo, Tata Starbucks Pvt Ltd. said, “The global reusable cup initiative conceived in celebration of our milestone an
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