How To Position Your Design Company And Reduce Competition
How many people should be able to do the same thing you do? How can you test if you’re specialized enough? How do you niche down if you aren’t already?
In this episode, Chris talks to David C. Baker. They discuss how to know if you’re specialized enough. David shares how many clients you should have that are local and distant to represent you’re an expert.
David Baker charges $18k a day to advise firms. He’s helped over 900 firms. The Leading Authority on Positioning, Reinventing, and Selling Firms in the Creative and Digital Space—David C. Baker has been called the expert’s expert by the NY times. He’s here to help you become an expert.
Learn more about our Business Bootcamp, designed to help you attract the right clients and grow your business:
David C Baker
@DavidCBaker (social)
The Business of Expertise:
#book
Check out the full conversation with David Baker here:
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