Roundtable «“Financial games”: how gaming mechanics transform financial behaviour»
• Gamification of customer experience: pros and cons
• How digital gaming mechanics “shape” customers and their financial culture
• Using gamification for consumer protection
Moderator:
Mikhail Mamuta, Bank of Russia
Speakers:
• Igor Alutin, Moscow Exchange
• Aleksandr Kralkin, T-Investment
• Ivan Pyatkov, Alfa-Bank
• Marianna Snigireva, Netology
• Irina Usan-Podgornova, Bank of Russia
• Alexey Shchavelev, PSB Bank
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