Keynote speech by Jeff Jarvis

To hell with mass media. Journalism, properly conceived, is a service, not a content factory. As such, news must be built on relationships with individuals and communities, no longer a mass, helping them to meet their goals. We need to abandon our old, mass-media business models, which are fundamentally corrupting, rewarding volume over value and leading to clickbait and cats. In this session, we will reconsider journalism’s relationship with its ecosystem and with the public it serves, the forms that news