The slow fall of Shein, according to research

Shein was once valued at $100 billion dollars, but that figure has since fallen by a third, and young women’s interest in the company has also fallen, according to data. Sales for Shein’s clothes have also declined since last year. Overall, it’s not looking too good for the company. There are several reasons why Shein is struggling -- increased competition from new companies, as well as the slew of controversy surrounding the brand. In this video, I cover: the rise of Shein, the slow decline, reasons contributing to the decline, and Shein’s grand plan at making a comeback to stay at the top. Link to DWD’s free newsletter: Previous video about the rise of . Cosmetics: Subscriber count: 2,108 Tags: #shein #businessnews #fashion #businessanalysis #videopodcast