Why The U.S. Government Decides The Color Of Our Food - Cheddar Explains
Unlike candy or cereal, we assume that the color of natural foods are a result of the environment. But some aren’t actually the color we assume. That’s because the government plays a key role in determining the colors of your food!. And for that, we can thank the margarine wars of the late 19th century.
Further reading:
Public Choice at the Dawn of the Special Interest State: The Story of Butter and Margarine -
The Rise of Synthetic Colors in the American Food Industry -
On The Psychological Impact Of Food Colour -
Smithsonian Magazine
Time
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