From the sand of the desert to the snow of the Alps, from the DIFC in Dubai to the historical centre of St Moritz: after the opening of the new ARESDubai Studio, ARES has opened the second of its new showrooms in Switzerland, in the town famous for being one of the main destinations of luxury winter tourism. The ARESStMoritz Studio is the first boutique ever opened by ARES in Switzerland and at the same time the first of a series of new openings that will follow in 2021 in Europe.
Located in the central Via Maistra, the ARESStMoritz Studio showcases the Italian company’s coachbuilding expertise, exclusive craftsmanship and state-of-the-art technology. On display at the 280-square-metre studio is the elegant ARES Coupé for Bentley Mulsanne, the S1 Project supercar, the impressive ARES for Land Rover Defender Spec 1.2 and the ARES Scrambler for BMW R nineT. While sadly our St Moritz Studio is temporally closed due to Covid-19 restrictions, we thought we would let you have a look inside and hope