SRAM | The Relentless Pursuit | Then and Now

Incremental enhancements. Perpetual improvements. Revolutionary Innovation. When advancements are continuously made to every attribute of every component, the result is overall performance that is simply second to none. And to real cycling enthusiasts, there is nothing more gratifying then achieving the ultimate ride. The best part is we just keep making it better. This is what SRAM is all about. Sure, a casual rider will appreciate solid performance, reliability, dependability and all the standard q