How To Upcycle With Joe Black | H&M

The Small Things is a space created by H&M to help you get technical on the things in fashion that really matter – presented by model Alva Claire. Upcycling, not to be confused with recycling or downcycling, is a concept that encourages transformation and creativity in the spirit of sustainability. In this episode, we explore this subject further with the help of Ru Paul Drag Race UK’s very own Joe Black. Discover what happens when Alva challenges Joe to transform something tired into something gorgeous for her. #HM #HMTheSmallThings #LetsChangeFashion
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