Video Transcript:
Tips when becoming an online fitness coach
Identify your ideal customer
Set up profiles for three ideal customer types to help you plan how to reach, train and retain them.
Define what differentiates you
What will make these customers interested in your service; qualifications, customer service, personal story, personality?
Find your niche
Each trainer has a specialty. Define yours. Is it abs, weight loss, endurance, ease of workouts?
Actively market yourself
Decide how you’ll reach and speak to potential customers. Consider social media, word of mouth or email marketing.
Set up a payment procedure
Define the value of your service, ensure it’s market-related, and choose a safe payment system.
Create a training template
Most clients who fall under one of your personas will benefit from the same plan. You can customise as sessions progress.
Set up a reference library
Show your clients how to do the exercises, either by f
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