#BehindTheScenes with Honest Beauty | JESSICA ALBA

Celebrating our @Allure Best of Beauty Award for our @Honest Beauty Fresh Flex Concealer all. month. long! So proud of and grateful for every single person that contributed to the success of this iconic product. After 4 years of development and over 58 iterations, the team totally nailed this formula! Thank you, thank you, thank you! Available in 16 hydrating shades, this product was designed to FLEX with you - whether you’re feelin’ a light spot concealer or going for a full face, our concealer will be your #holygrail! Check it out here: Join us - what’s your flex? Comment below #HowIFlex xx, Jess _________________________________________________________________________ JESSICA’S INSTAGRAM: JESSICA’S TIK TOK: @jessicaalba