KWK by Kay Kwok Chapter 4- PORTALS

KWK Chapter 4- Portals views the brand’s ethos of transportation out of the mundane through a spiritual lens, exploring how through looking within and connecting with our authentic self-expression, we arrive at a new place of vivid color and exaggeration. Freedom of expression and being liberated to live in alignment with who we are as an individual is fundamental to the designer’s worldview and the understanding of the nuance and sensitivities of visual messages and storytelling upon the catwalk. Spring/Summer 24 takes us on a journey out of the dark, away from dullness and solemnity, escaping the pressure and heaviness from above, to arrive into the abundance and joy of the light. Buddhist iconography graphic depictions of the beauty of nature expressed through flowers, and artwork inspired by the stars and cosmos, are blended to create a lucid colour-scape. Evocative and intense, this season has been designed to imbue a sense of pleasure and ecstasy, quasi-religious in nature – and enlightenment.